women and men then focused on women. Accessibility to Mr. Pizza through mass media eg) The ladies' magazine, TV commercials
Women's week
On 1-7 of each month women's week has been conducted that offer 2000 women free performances and 1000 women free books. By conducting this events, Mr pizza's slogan '
women living in western struggle with the ban on hijab, and wear it as a sign for their fightings.
⑤Fashion item
Hijab is now a part of fashion. With a long history of hijab, its design has been diversified. There are a lot of colors, textures, shapes, patterns and tassles. Pretty hijabs attracts muslim women and they dress out with them. There are fashion magazines and online shopping mall
Industrialization ->
Change in occupational status->
Elevation of women’s social status
“As fashion images in magazines, music videos, films, the internet and television, speed their way around the world, and they create a ‘global style’ across borders and cultures.”
I. Industrialization i) Change in occupation ii) Elevation of women’s status
II. Culture i)
women's right as a human. There are a few cases about this.
1) "Bibi-Aisha"
The woman in the picture is Aisha, who ran away from Taliban. And there are sentence, "What happens if we leave Afghanistan."
The following is an abridge version of an article that appears in the Aug, 9, 2010, printt and I-Pad editions of TIME magazine.
" The Taliban pounded on the door just before midnight
What are human rights?
Human rights are concerned with equality and fairness.
There are a number of basic rights that people from around the world have agreed on.
These human rights are the same for all people everywhere.
Over the last three decades, national human rights organizations have proliferated; today, a human rights community of some sort exists in virtually every country of
Gillette의 장기적인 목표는?
질레트 브랜드는 1901년 킹 C. 질레트가 제조한 면도기
질레트는 세계 100여개국에서 널리 판매되고 있으며, 세계 면도기 시장 점유율 1위를 기록하고 있다.
2005년 피앤지 산하가 된 후 더욱 공격적인 마케팅을 전개하며 시장 점유율 1위를 공고히 하고 있다.
인도시장 진출
한국의 수입자동차 시장
90년 대 초반까지만 해도 외제차는
사치/과시/권위의 상징물로 여겨졌습니다.
① 너무 큰 가격 차
② 수입차 확대 방지 정책 - 수입차 오너에 대한 세무 조사
- 50%~20% 에 이르는 특별 소비세
< 중 략 >
각자의 기호와 개성에 맞는 새로운 차를 찾게 되었습니다.
경쟁력 확
1. Introduction*
Do the very presence of categories affect shopper’s satisfaction?
“mere categorization effect”:
is driven by a greater number of categories signaling greater variety
among the available options, which allows for a sense of self-determination
from choosing.
This effect, however, is attenuated for choosers who are familiar with
the choi
1, Veil
1) Meaning of veil
A veil is an article of clothing, worn almost exclusively by women, that is intended to cover some part of the head or face. One view is that as a religious item, it is intended to show honor to an object or space.
Use: For centuries, women have worn sheer veils, but only under certain circumstances. They would have been used, as an alternative to a mask, as a simp